Apple Stock Slides After WWDC, Despite Analysts' Optimism
Apple's stock price has dropped following its WWDC 2026 keynote, despite analysts raising their target prices. The decline is attributed to mixed investor reaction to Siri AI, which faces delays in the European Union and China due to compliance and regulatory issues. The stock price has fallen from an all-time high of $317.40 to around $292.
Key points
- Apple's stock price has dropped from an all-time high of $317.40 to around $292 after the WWDC 2026 keynote.
- Siri AI will not launch on iPhone and iPad in the European Union due to compliance issues and faces a delayed rollout in China due to regulatory hurdles.
- The analyst community has responded broadly positively to this year's WWDC, with several firms raising their price targets.
- Morgan Stanley estimates that the two excluded markets (European Union and China) account for roughly 35% of trailing 12-month iPhone shipments.
- Analysts have raised their price targets, with TD Cowen, Maxim Group, and Morgan Stanley setting targets of $350, $350, and $360 respectively.
Apple's stock price has taken a hit following its WWDC 2026 keynote, despite analysts raising their target prices. The decline is attributed to mixed investor reaction to Siri AI, which faces delays in the European Union and China due to compliance and regulatory issues.
The stock price has fallen from an all-time high of $317.40 to around $292, with the slide continuing over the following two days. The drop has been attributed in part to the delayed rollout of Siri AI in key markets.
Despite the decline, the analyst community has responded broadly positively to this year's WWDC, with several firms raising their price targets. TD Cowen, Maxim Group, and Morgan Stanley have set targets of $350, $350, and $360 respectively, maintaining Buy or Overweight ratings.
The delayed rollout of Siri AI in the European Union and China has raised concerns about the impact on Apple's sales. Morgan Stanley estimates that the two excluded markets account for roughly 35% of trailing 12-month iPhone shipments.
As the situation develops, investors will be watching closely to see how Apple addresses the compliance and regulatory issues surrounding Siri AI.
Sources
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